Spelman Reunion Weekend 2025
Background
This annual reunion weekend event welcomed Spelman College Alumnae back to campus in honor of their milestone reunions, from the 5th to the 60th year. This event serves as a joyful weekend with the university graduation as the culminating event. This weekend allows the reunion attendees to celebrate sisterhood, legacy, and continued engagement.
AE’s Solutions & Results
- Fully executed the event: planning, production, run of show, and on-site execution
- Managed the full flow of 25 class groups of 30-85 women between holding areas and photo locations
- Coordinated across two simultaneous photo sites to stay on schedule
- Communicated clearly and frequently with alumnae groups to maintain a smooth, respectful experience
- Managed supplier and vendor coordination, signage, program materials, run of show, and overall event production
- Oversaw on-site logistics and communication to keep the program flowing smoothly
- Created branded visual assets and signage with design support
- Managed flow of multiple speakers, a live entertainment, photographers, and videographers
- Oversaw dinner service, donor presentations, and live class energy showcases
- Delivered all event announcements and transitions throughout the program
Event Results
- Adaptable Logistics
- The dual-photo site setup worked well under a tight schedule with minimal crowding or confusion.
- Positive Client Feedback
- Spelman College expressed deep appreciation for our professionalism and execution.
- Smooth Event Flow
- The brunch program and post-event Golden Girl rehearsal both ran on time and without disruption.
- Efficient On-Site Operations
- Having a designated base for our team helped streamline communication and last-minute adjustments.
Challenges
- A misalignment between the printed schedule and shuttle instructions.
- Driver coordination issues: Some shuttle drivers denied entry to riders.
Tips
- Pre-brief drivers and staff: Make sure transportation teams understand routes, times, and guest access policies before the event.
Event Details
Client: Spelman College
Location: Georgia International Convention Center, Atlanta, GA
Date: Thursday, May 16th, 2025
Event Type: Convocation Brunch +Class Photos + True Blue Gala
Target Audience: Spelman Reunioning Alumnae
